Last year I had the great honour of working with Waitrose to create their first bespoke Christmas children’s range, so I am very pleased to announce that 2011 sees the return of Santa and friends.

There are new characters, patterns and themes to be found in the collection this year, all of which have been created in a “stitched” style. Santa and friends are appearing on a wide range of items including cards, wrapping paper, gift bags, cupcake cases, crackers and much more.

Here are a few of the Christmas characters you will find in your local Waitrose store - I hope you enjoy seeing them on the shelves!

[zaraillustrates.com]